Business Management
Learn all the ways you can take your business to the next level, whether you're in year one or year 10. Get advice on how to run and grow your business-and even what to do when you're ready to move on.
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Using Pinterest as a Marketing Tool
Social media has become a lucrative medium for marketing goods and services, whether it's giving away coupons to potential customers who “like” a Facebook page, enticing users to “follow” your business on Twitter, or posting commercials and how-to videos on YouTube. However, a social media network that many business owners have not yet tapped is Pinterest. This site has millions of potential customers who may be interested in following your company's new interests and branding techniques.
· 4 min read
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When You Need to Find Outside Help for Your Business
Outside professionals can help you manage some of the most challenging parts of running a small business. Here are five situations where outside advisors can help you make better decisions now and avoid problems in the future.
· 3 min read
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Avoid These 5 Common Business Plan Mistakes
A good business plan requires significant research and effort. To make the best impression, be sure to take the extra time to fine-tune your plan, so your audience will find it easy to read and understand.
· 3 min read
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Do You Need a Babysitter Contract?
When does it make sense to have a contract with your childcare provider?
· 3 min read
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A Search to Improve Her Own Health Leads to a Thriving Beverage Business: Mamma Chia
How one woman brought a life-changing product to market.
· 3 min read
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Spring Cleaning: Getting Your Business in Order
Run a quick compliance check on your business this spring—so you're sure all necessary licenses, registrations, reports, etc., are in place and up-to-date.
· 3 min read
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From a Simple Website to Styling Celebrities: The Rise of Kathleen Whitaker and Her Jewelry
First Lady Michelle Obama has worn Kathleen Whitaker's jewelry. It's appeared on the pages of Vogue, InStyle, and The Wall Street Journal. And it all started out as a hobby.
· 5 min read
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Sole Proprietorship Taxes: How Are Sole Proprietorships Taxed?
The decision whether to operate your small business as a sole proprietorship or corporation has some major tax implications. Do you know what they are?
· 4 min read
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7 Tips for Managing Your Business While on Vacation
When you own a small business, taking a vacation can seem a little scary. Here are 7 tips to help you conquer your fears, plan for your absence, and manage things while you're away.
· 3 min read
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5 Tips to Protect Your Brand on Social Media
It's common for brands to experience a social media faux pas. Learn how to protect your brand with a social media policy and some best practices in place.
· 4 min read