Marcia Layton Turner
Marcia Layton Turner writes regularly about small business and real estate. Her work has appeared in Entrepreneur, Businessweek, Forbes online, US News & World Report online, and CNNMoney. She also ghostwrites business books for CEOs, business owners, and entrepreneurs, including New York Times bestsellers, award-winners, and commercial successes. She is currently earning her doctorate of business administration from Temple University.
More From This Author
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Why Small Business Insurance Won't Cover COVID-19 Losses
Most small business insurance likely won't cover financial losses due to COVID-19. But civil authority coverage may be an option.
· 3 min read
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How to Conduct a Competitive Analysis
The best tool for determining what you can do to dominate your market is a competitor analysis. Here's how to conduct one.
· 5 min read
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How Mom Entrepreneur Collectives Are Empowering Women and Building Community
One of the biggest business struggles mompreneurs face is finding support. Fortunately, fellow women business owners are creating in-person and virtual communities to provide each other with advice, camaraderie, and resources.
· 4 min read
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How Much Money Does It Really Take to Start a Business?
Think you need hundreds of thousands of dollars to start a business? You may be surprised at how little you may need to get up and running—some experts say as little as $100.
· 4 min read
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How to Recover from a Bad Business Decision
How you respond when you realize you've made a bad decision will determine how easy it will be to recover, both personally and professionally. Here's what to do.
· 3 min read
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What to Do When Your Business Model No Longer Works
Your market has suddenly shifted or dried up. What can you do? Change your product, your distribution channel, your employees, or your marketing message.
· 4 min read
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Could This Summer Be a Good Time to Start a Business?
Pent-up demand from months of pandemic social isolation and online-only shopping could mean big opportunities for entrepreneurs ready to forge ahead with a new venture, or shuttered businesses willing to reopen.
· 2 min read
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What a Biden Presidency Will Mean for Small Business
Many anticipate increased support for small businesses under the new administration.
· 3 min read
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Should Your Small Business Have an Advisory Board?
Small businesses in need of strategic guidance may want to consider creating an advisory board to tap into expert advice from well-connected industry leaders, without having to give up equity.
· 3 min read
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How to Calculate ROI and Why It Matters
Use ROI to make better business decisions about how to invest your money.
· 5 min read
