Business Management
Learn all the ways you can take your business to the next level, whether you're in year one or year 10. Get advice on how to run and grow your business-and even what to do when you're ready to move on.
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How Businesses Can Address Employee Burnout During COVID-19
Help your employees stay positive and productive by having open conversations, finding ways to bond, promoting work/life balance, and referring them to outside counseling if needed.
· 4 min read
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What Makes a Contract Legally Binding?
There are certain legal criteria that contracts must meet to ensure they are legally enforceable. Here’s what to look for and what to include in yours.
· 6 min read
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Creating a Company Email and Internet Usage Policy
As an employer, do you know the benefits of having an email and internet policy for your company? Find out what a computer usage policy is and why you need one for your business.
· 4 min read
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How Do You Build a Brand Name?
What do Coca-Cola, Starbucks, Avis, Levis, and Cheerios have in common? They're all brand names—and more than likely these brand names are familiar to you. But it takes time and a quality product or service to build brand identity, and that includes a brand name.
· 3 min read
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Is Your Sole Proprietorship at Risk?
A sole proprietorship is attractive to the average entrepreneur, you get to reap all of the profits and to have full control of the business; however, it does come with some risk, namely unlimited liability for the owner.
· 3 min read
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How to Use a Business Email Address and Collaboration Tools to Create a Professional Business Image
Small businesses that want to be competitive must project a professional image. Several tools can help with that, including a business email address and collaboration software.
· 3 min read
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How Productive Are Small Businesses with a Remote Workforce?
Some studies suggest that small businesses are more productive post-coronavirus with their newly minted remote workforces, but others say they aren't.
· 4 min read
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How to Run a Promotion Without Running from the Law
They’re fun, engaging and can help move the needle, but contests and sweepstakes can also open up your business to big legal risks. Here are some best practices to know before you launch your next promotion.
· 3 min read
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12 Ways to Market Your Business on a Budget
Marketing your business doesn't have to be complicated or expensive. Here are 12 ideas you can start implementing today.
· 5 min read
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How to Know When It's Time to Sell Your Business
The most common answer to the question of when to sell your business is “it depends." No single formula is right for every situation. The decision can be informed by many eventualities, such as deteriorating health or a divorce. But experts agree that in an ideal world it's best to do it in a deliberate, planned manner so you can recoup as much value as possible.
· 3 min read
