Sandra Beckwith
Sandra Beckwith has been writing for traditional and online publications since she sold her first magazine article while still a journalism student. Her articles in business, consumer, trade, and custom magazines; in corporate, alumni, and nonprofit organization publications; and on websites and blogs help readers learn more about successful initiatives and interesting people, or about how to do something better, faster, or smarter.
The author of three traditionally published nonfiction books and a past contributing editor of three trade journals, Beckwith writes frequently on small business, logistics, supply chain, and work-life balance topics.
She is also a national and regional award-winning former publicist who teaches authors how to market their books. Her book marketing website, BuildBookBuzz.com, has been recognized for excellence by four organizations and is ranked in the top 10 globally for book marketing blogs. She has served on the board of directors of the American Society of Journalists and Authors, where she remains an active volunteer and member. She is also a member of the Association of Ghostwriters. Beckwith is a graduate of Utica College of Syracuse University, a past member of its Raymond Simon Institute board, and a recipient of its Outstanding Public Relations/Journalism Alumna Award.
A resident of a sweet little Erie Canal village in Western New York, Beckwith listens to audiobooks every evening while walking along the canal's original towpath for exercise. Her hobbies include eating, sleeping, and spending time with friends and family—but not necessarily in that order.
More From This Author
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Top Reasons People Start Their Own Business
Entrepreneurs cite many reasons for wanting to go into business on their own. But in one way or another, they are all dissatisfied with business as usual.
· 3 min read
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7 Mompreneur Productivity Hacks
Make the most of your work time with these seven productivity hacks from experienced entrepreneurs who also happen to be mothers.
· 4 min read
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How Small Businesses Can Make Money with Affiliate Marketing
Affiliate marketing can help small businesses earn money by selling the products of others or by reaching new customers for products they own or create. Here's how it works and how you can take advantage of it.
· 4 min read
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Productivity Apps that Help Mompreneurs Stay on Task
Busy entrepreneurs share their favorite smartphone and desktop productivity apps that help them get more done in less time.
· 3 min read
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10 Tips for Creating a Small Business Plan
A business plan is a necessary part of your impetus for success for your small business. Find out how to create a business plan that will help you obtain investors and stay on track as you grow.
· 4 min read
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Keep Track of Employees' Time with a Time Off Request Form
Keeping track of employee paid time off can be a challenge, even when the staff is small. Here are three 'must-dos' for businesses offering PTO, beginning with creating an employee time off request form.
· 3 min read
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5 Tips to Attract New Online Customers
With more competition for traffic and shoppers, online businesses are getting smarter about how to attract new customers.
· 4 min read
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What's It Worth? How to Price Your Goods and Services
Developing a pricing strategy for your product and service, goes beyond the cost of materials.
· 4 min read
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Big Tax Breaks for Small Businesses
Reduce your tax obligation by taking advantage of the many small business tax breaks now available because of tax code changes.
· 4 min read
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How Will Unemployment Benefits Impact Your 2020 Taxes
Whether it's your first time or you've received benefits before, be prepared by understanding your obligations and using the many resources available to assist you.
· 3 min read